How was Barbie created?

By Meena

The world's most famous doll, Barbie, has been a staple in the toy industry for over six decades, created by Ruth Handler in 1959.

Barbie: A Toy Industry Icon

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Born in 1916, Ruth Handler was an American entrepreneur and inventor who co-founded toy manufacturer Mattel and created Barbie.

Meet Ruth Handler

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Handler, the first female president of Mattel, was an entrepreneur and corporate leader at a time when women in such roles were a rarity.

A Female Pioneer

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Diagnosed with breast cancer, Handler created a line of realistic breast prosthetics, 'Nearly Me,' after her mastectomy, a testament to her inventiveness.

More Than a Toy Creator

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Barbie is still owned by Mattel, generating a record high of $1.7 billion in annual sales in 2021, with plans to expand their toy brand portfolio further.

Barbie's Current Owner

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The Barbie doll was inspired by Handler's daughter, Barbara. Handler wanted to create a doll that encouraged little girls to dream and aspire.

The Birth of Barbie

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Handler believed that "through the doll, the little girl could be anything she wanted to be." Barbie represented the concept that a woman has choices.

The Barbie Philosophy

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Six decades later, Barbie remains one of the bestselling toys, with 164 dolls sold per minute in 2021, a testament to its enduring appeal.

The Barbie Legacy

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